Shopper Sentiment Survey April 2019
Published April 2019
Our latest Shopper Sentiment Survey suggests that Brexit’s six-month extension (announced one week before April’s survey) has done little to boost confidence among consumers. Although middle-aged groups generally feel more optimistic than younger and elderly shoppers, the vast majority expect the economy to weaken over the next three months. Despite continued improvements in real earnings since the start of the year, possibly easing anxiety around debt, shoppers are remaining prudent to splashing out in coming months.