Shopper Sentiment Survey October 2019
Published November 2019
Consumer sentiment improved somewhat in October on the previous quarter. Consumers have become more optimistic about the economy and their personal finances, with a notable sentiment shift for the 18-24 age group. However, Brexit remains the biggest concern for consumers and continues to weigh on sentiment, leading to a dip in non-essential spending. Concerning for retailers, is that just over two-fifths of consumers are intending to spend less in the next three months – the most important trading period for many sectors across the retail industry.